The Earthborn Difference: Over 20 Years of Breathable and Eco Friendly Paint

Welcome to Earthborn! Since 2002, we’ve been all about setting the bar high for eco friendly paint, delivering top notch durability and breathability.

We’re proud to be industry leaders, bringing you some of the first eco friendly, breathable clay based paints on the market.

Today, every one of our paint collections is virtually VOC free and designed to be healthier for both your home and the people in it.

Meet the Original Claypaint

Our Claypaint is a luxurious, ultra matt interior paint that’s made with our unique eco friendly clay recipe.

This hero product has so many strengths: it’s virtually VOC free, acrylic, oil, and odourless, vegan, and even helps minimise condensation and deter mildew.

Plus, it’s super easy to apply, offers great coverage, and is safe for children, babies and pets.

Why Breathability Matters

All of our paints, from the original Claypaint to our Lifestyle, Eggshell No. 17, Ecopro Matt emulsion, Eco Chic, and Silicate Paint ranges, are eco friendly. But our Claypaint is breathable as well!

This means moisture doesn’t get trapped under the paint surface.

Instead, air and water vapour can flow freely, preventing bubbles, peeling, and bigger issues with your walls.

As your walls naturally move and small cracks appear, breathable paint allows moisture to escape, reducing potential damage to your home.

We’d recommend using our Claypaint and Lifestyle paint over lime plaster for the best results.

Virtually VOC Free: What Does It Mean?

VOCs (Volatile Organic Compounds) are gases that can be released from certain solids and liquids during manufacturing.

They include a variety of chemicals that can have health impacts, from irritating your eyes, nose, and throat to more serious health concerns.

Even low levels of VOCs are not great for the environment or your health.

In the UK, a paint with low VOCs usually has between 5g/l to 30g/l, which is still pretty high.

At Earthborn, we take this seriously. By carefully choosing our ingredients, which we list on every tin, we minimise VOCs to less than 0.5g/l (except our isolating primer, which is still low at 10g/l).

This makes our paints super safe for use at home.

Safe and Healthy Living

We make sure our paint doesn’t give off harmful emissions or harsh smells.

So, once you’ve painted a room with Earthborn paint, you can use it right away without worry.

This is especially important for kids’ bedrooms or playrooms.

Our Claypaint, with its high clay content, also helps destroy airborne odours and contaminants, reducing dust and allergens.

Committed to Being Eco Friendly

We started with Claypaint back in 2002 to bring an eco friendly interior paint to the market, and we haven’t stopped innovating since.

All our products, from Eco Chic furniture paint to Silicate Masonry exterior paint, use sustainable ingredients and practices.

Even our painting tools are eco conscious, made from recycled and biodegradable materials like bamboo.

Our tins, colour cards, and packaging are made from recycled materials and are fully recyclable.

Our packing chips are biodegradable and dissolve in water, and all our marketing materials are printed on FSC paper.

We’re proud to be environmental pioneers!

We were awarded the first UK license of the EU Ecolabel for Indoor Paints and Varnishes, and we continue to meet high environmental standards by choosing the right eco-friendly ingredients from start to finish.

At Earthborn, we’re dedicated to creating breathable, virtually VOC free, and eco friendly paint.

We’re all about health, safety, and sustainability, bringing you high quality, environmentally conscious paint solutions for your home.

Thanks for choosing Earthborn!

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