World Environment Day
5th June 2020
Today marks World Environment Day. Celebrated every year on June 5th since 1974, with the aim of getting everyone; from businesses to individuals, to focus their attention on environmental issues and to think more about how their activities impact the planet. This years focus is biodiversity and the slogan is ‘Together we can act #ForNature.’
As a company that provides eco-friendly paints it is obviously something we feel passionate about. We are also incredibly proud to have been making eco-friendly paints for nearly 20 years. Since our launch in the early 2000s, our main focus has been to provide an environmentally friendly alternative to conventional paint. Not only are the ingredients we use carefully selected to make sure they are free from VOC’s and harmful toxins, but our paints are also vegan friendly, highly breathable and child-safe.
We were the first paint company in the UK to hold the EU Ecolabel, which is an independent accreditation awarded for environmental excellence. You can read a bit more about our eco credentials here:
Giving YOU a choice to pick eco!
Since Earthborn started it has always been important to offer you a choice. We provide an environmentally friendly paint option that doesn’t compromise on the performance of the paint or colour palette we have to offer.
All the ingredients we use in our paints are the most environmentally friendly options. We also list all the ingredients on the side of our tins. In our Claypaint range, some of the colours are actually the naturally occurring clay colours so are free from colourant. We even have colours that do not contain Titanium Dioxide! These colours are all highlighted on our Classic range colour card. The colour card is fully recyclable; the colour chips that you see on the card are painted with REAL paint and the glue is biodegradable glue.
We also think about all the materials we use. The tins are produced from 70% recycled steel and are recyclable too. And the foam chips that your paints are packaged in? Well they’re eco friendly, biodegradable and safely dissolve in water. All our printed material uses vegetable based inks and FSC paper.
Today, we remain fully committed to being environmentally conscious and aware… helping others make their homes a more healthier and safe environment. There is always more we can do as a company. We are still finding more ways to be even more sustainable to help reduce the impact we have on our planet.
If you want to find out more about how you can do your bit the World Environment Day website has lots of resources and guides to help.